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9 Social Media Trends You Need To Know In 2025

Writer: SydSyd

New Year, Same Socials?




At the top of the year, we dropped our 2025 Trends and Predictions Report and it's filled with 20+ must-know topics to thrive in the world of content marketing and digital media this year. From the quasi-TikTok ban to Meta dropping "Edits", the 2025 bingo card has been shakey but this report has got you covered.


Here's a snippet of our Top 9:


  1. Edutainment is the New Entertainment: Did you know that the 3,000 pounds of confetti that dropped on New Year’s Eve in Times Square was released by HAND?!


  2. Move Over UGC, Hello EGC: User-Generated Content has a new cousin; Employee (or Executive)-Generated Content and she's making waves.


  3. Instagram Updates: 4 Ways Instagram will change in 2025. Two of these have already manifested. 👀


  4. AI vs AI: Artifical Intelligence becoming the regular degular hot girl.


  5. Ain't No Mo F.O.M.O.: The "fear of missing out" isn't hitting for brands like it used to. We have 3 reasons why this seems to be the case...


  6. One-post Wonder Influencer Collabs? Eww: Three components brands should prioritize in their influencer marketing strategy to make their budget worthwhile in 2025 and beyond.


  7. Phygital Experiences: What does Taco Bell’s chicken nuggets and social media platforms have in common? Find out in our report!


  8. LinkedIn Updates: The briefcase app is not the girl she used to be. Learn how LI is adapting to this new post-pandemic workforce.


  9. WILDCARD - NIL Marketing: In our report, we geek out on three wildcard topics. See our take on Name Image and Likeness marketing among high school and collegiate athletes.


    Get the full scoop on these topics to elevate your brand's content game all 2025!




For an engaging breakdown, check out our CEO's 2025 Trends & Predictions





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